When Danielle puts her mind to something, she’s all in. She thrives on crushing goals and overcoming challenges and appreciates the importance of being able to pivot to help guide a plan toward better results, whether it’s for a client or trying a recipe for the first time. Get to know Blue Flame Thinking’s newest account manager, Danielle, here!
What are your favorite industry websites, books, or other resources?
The first that comes to mind is “The Daily Carnage,” a daily marketing newsletter I’ve followed for four or five years. It’s essentially a real-time case study in digital marketing centered around content marketing and audience building. The group behind it gives a peek behind their curtain, sharing their audience-building strategy every step of the way. In the process, they’ve also created a large community of marketers who share ideas and resources.
Which types of projects have been the most personally rewarding?
I love projects centered around storytelling. Don’t tell me what you do; tell me why you do it. I care about mission and what drives a company and its people. More times than I can count, I’ve seen an ad or piece that made me say, “I don’t care what they’re selling; I’m buying it.” To me, that’s peak marketing magic.
If you had to choose a superpower, what would it be and why?
Time travel. How many times have we always wanted to go back and change something? Also, how fun would it be to take a day trip to the Roaring ’20s or experience the future before anyone else?
Thanks, Danielle! We’re looking forward to finding our better together.
