Digital Marketing
With a rapidly changing landscape and new digital marketing tools emerging every day, reaching your audience can seem challenging. That’s where we come in. We can work within your marketing automation framework, using analytical tools to understand your audiences, and then create the overarching strategy to help connect with them. As experienced practitioners in digital marketing, we focus on helping you enhance your digital footprint, whether that includes SEO, social media marketing, display advertising, or email campaigns.
Digital marketing services we offer
Accessibility and adaptability are the keys to managing constant change in the digital marketing space. Whether you’re looking for a partner to steer you in the right direction or a guide through a particular marketing tactic or advertising platform, we can help you through the nuances and set you up for success.
- Marketing Automation & Implementation – Streamlining campaigns and processes to increase efficiency and effectiveness in marketing automation tools.
- Search Engine Optimization (SEO) & Content Strategy – Enhancing website visibility and relevance through strategic content creation and optimization techniques.
- Paid Search & Display Ads – Utilizing targeted advertising on search engines and other platforms to drive traffic and conversions.
- Email Marketing & Segmentation – Crafting personalized email campaigns and segmenting audiences for more effective communication and engagement.
- Social Media Marketing – Leveraging social media platforms to build brand awareness, engage with audiences, and drive traffic and conversions.
- Display Advertising – Placing visual advertisements on websites, apps, and other digital platforms to increase brand visibility and reach.
- Video Marketing – Creating and promoting video content to engage audiences, convey messages, and drive actions.
Recent digital marketing work
What’s your marketing problem or question?
Our collective thinking
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3 Questions with Web Developer Josh Glovak
Josh leans on his thirst for knowledge and effective research skills to tackle most hurdles in life, whether it’s through his work as a web developer, DIY, or exploring new hobbies. Projects that have been personally rewarding for him include those that push him to gain new knowledge and effectively use it. Professionally, that may…
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Wealth Management Marketing: Why Working with an Experienced Marketing Firm Matters
The last few years have brought significant activity in the wealth management space, with headlines featuring acquisitions, consolidations, expansions, advisor movement, marketing trends, and new efficiency solutions. Recent reports project that 20% of asset and wealth managers will be acquired by the end of 2029 and discuss reaching wider audiences and planning for future growth. At BFT,…
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Reminder: Recognize the Reality of Those Financial Biases
Behavioral biases affect decisions around investments and money. Here’s how to approach reminding clients of bias.
