Branding & Design
Excellent design is pivotal in conveying a compelling brand narrative, capturing attention, and inspiring action. Our brand design services are dedicated to creating visual connections that fortify your relationship with your audience. Rooted in strategic insight and a profound understanding of user experience, our designers seamlessly blend form, function, and creativity to craft impactful visual assets across digital and traditional platforms.
Comprehensive design services for impactful branding and advertising
Whether you’re looking to refresh your brand identity, create captivating digital experiences, or launch a new advertising campaign, our branding and design services are tailored to meet your unique needs and elevate your brand to new heights.
- Branding & Identity – Elevate your brand presence with meticulously crafted brand marks, logos, and comprehensive brand identity guides that reflect your unique story and values.
- Web & App Design – From sleek website design to intuitive app interfaces, we create engaging digital experiences that captivate audiences and drive user engagement.
- Animation & Illustration – Bring your brand to life with captivating animations and illustrations that convey your message in a dynamic and engaging manner.
- Digital & Print Advertising – Extend your brand’s reach with compelling digital and print advertising campaigns that resonate with your target audience across various channels.
- Marketing Collateral – Make a lasting impression with visually striking collateral materials that sell your brand and product and leave a memorable impact.
Recent branding & design work
What’s your marketing problem or question?
Our collective thinking
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The Misconception of Marketing Spend
Savvy B2B companies launch digital marketing campaigns, particularly on Google Ads. We understand the urge to get results now—but it’s a mistake to dive directly into campaigns without fully strategizing. Effective planning and execution are key. The assumption is that spending budget = instant leads. However, this is a common misconception when spending money on…
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BFT Celebrates 60th Anniversary June 2025
2025 has been wild in the marketing world, but we’re thrilled that our agency is turning the big 6-0 this year! We’re grateful for the opportunities we’ve had to work with clients near and far. From just a few miles away in Grand Rapids or Chicago to locations like New Jersey, Connecticut, Kansas, Texas, and…
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Google Ads, Automation & AI: Why Expert Guidance Matters
Artificial intelligence (AI) is reshaping how we advertise online. Google Ads has embraced AI with tools that generate headlines, keywords, and ad copy, and campaigns like Performance Max that automatically optimize for results. But while AI makes ad management more accessible, it doesn’t make it easier to master. That’s why marketing agencies like Blue Flame Thinking are…
