Cetera Financial Group

Recruiting Campaign

It's not just a business transaction. It's a life event.

The dream of many financial advisors? Professional independence. But, our research uncovered a key insight: namely, making the jump from an existing firm was a highly emotional decision. So, we created an array of print, digital, social and thought capital assets, all built on undeniable emotional realities. The truth is…it worked.

Campaign Results

Ready to talk?

Let's start the conversation.