Marketing leaders are watching AI rewire every part of the stack—from copy to media buying to creative production. The visual side is also changing rapidly. After two years of putting AI-generated images to work on real B2B client projects, here is what we have learned as a design team, and what it means for the…

Our Design Director, Adam Rice, was recently a guest on the PR Hangover podcast, where he discussed his thoughts on everything from his love of the written word to the importance of a good creative brief to being followed around by ads for running shoes. Here are some highlights. On Brand When it comes to…