Pentair
Social Media Sweepstakes
Pentair’s second annual Make A Clean Sweep(stakes) was built to drive traffic to social channels, increase leads, and most importantly, award a lucky entrant an award-winning pool cleaner. A custom landing page, built with Woobox, was inserted onto Pentair’s Facebook page, which had over 37,000 likes. Organic and paid social media marketing was used to drive traffic to the sweepstakes page for two weeks. Over 22,000 entries were collected.
2.5K
clicks on organic social media
2.5M
impressions on organic and paid social media
3K+
new audience members
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