“Sharing” the Journey (Like Crazy)
With its modern design, streamlined content and intuitive navigation, The Colony Group website now plays a central role in validating the firm’s expertise. With less of a “textbook on the Web” feel and more of a “text me that article from The Colony Group” kind of vibe, social media traffic is way up and 37% of social shares pertain to case studies, thought capital or service offerings. That’s a growth journey worth taking.