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2018 Holiday Hurrah Retrospective
Last year, we did something new at Blue Flame Thinking to celebrate the end of the year and the holidays. Previously, we’d plan moderate celebrations at each office and coordinate a day to give back a little. Then, we’d take the last week of the year off to spend with family and recharge our creative…
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3 Questions With Account Director Laurie Moran
Laurie isn’t one to shy away from tough challenges or complex topics in her role as an Account Director. In fact, it’s her ability to successfully navigate and find solutions for these situations that’s helped her to build strong client partnerships over her career. Along the way, she’s developed an appreciation for working to learn…
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Techstars Startup Weekend: A Validating Experience
Our own Jason Wagner recently served as a coach and mentor for the Grand Rapids edition of Techstars Startup Weekend, sponsored by Start Garden. During this three-day event, aspiring entrepreneurs pitch ideas that, if selected, progress toward further development. Ultimately, participants get the chance to present these more built-out ideas to a panel of judges,…
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Other Voices: August 6, 2018
In an industry that is heavily influenced by newsworthy and timely events, there’s always a lot to catch up on at the end of the week. Introducing BFT’s Other Voices, a feature that shares what you need to know now. Read below for more. When Less Is Best This compact piece of storytelling was spotted…
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Reflections on Leadership: A One-Year Anniversary
Today marks my one-year anniversary as a small business owner. I’ve never thought of myself as an entrepreneur, but I believe hard work can create opportunity. So when the chance to purchase Blue Flame Thinking came up, I took it. To say I’ve learned a lot in the last year is a gross understatement. I’ve…
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Other Voices: March 22nd, 2018
In an industry that is heavily influenced by newsworthy and timely events, there’s always a lot to catch up on at the end of the week. In BFT’s Other Voices, we share what we’ve found most interesting and useful in our marketing lives. Read below for more. Cadillac on Oscars Night: More Fun, Less Commentary…
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The Smart Stranger: How an Outside Perspective Boosts Creativity
The truth is familiarity can lead to familiar solutions. Sometimes, you’re just too close to the subject to see beyond the obvious answers. That’s why including a fresh perspective can help lead to a more creative result. Cue the Smart Stranger. Who Is This Person? The Smart Stranger is the person in the room who…
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Other Voices: November 4, 2016
With an industry that is heavily influenced by newsworthy and timely events, there’s always a lot to catch up on at the end of the week. Introducing BFT’s “Other Voices,” a feature that shares what you need to know now. Read below for more. Two Google publisher metrics suspended over missed deadline For years, digital…
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Other Voices: November 11, 2016
With an industry that is heavily influenced by newsworthy and timely events, there’s always a lot to catch up on at the end of the week. Introducing BFT’s “Other Voices,” a feature that shares what you need to know now. Read below for more. Will Robots Replace Bank Tellers in Branches? For those of you…
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Other Voices: November 18, 2016
With an industry that is heavily influenced by newsworthy and timely events, there’s always a lot to catch up on at the end of the week. Introducing BFT’s “Other Voices,” a feature that shares what you need to know now. Read below for more. 9 of the Most Beautiful Branding Identities in Banking It’s wonderful…
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