Copywriting

Effective content is the cornerstone of successful marketing endeavors, generating engagement, building brand authority, and driving conversions. At BFT, we specialize in crafting compelling content that resonates with your audience and achieves your business objectives. From SEO copywriting to content marketing strategy development, our team of skilled copywriters and content strategists is dedicated to delivering results that exceed expectations.

Content marketing services: elevating your brand through compelling content

  • Copywriting Services – Engage your audience and drive action with expertly crafted copy that speaks to their needs and desires.
  • Content Marketing Strategy – Develop a comprehensive content marketing strategy that aligns with your business goals and resonates with your target audience.
  • Content Creation – From blog posts to social media content and beyond, we create compelling content that captivates and converts.
  • SEO Copywriting – Optimize your content for search engines and improve your online visibility with targeted SEO copywriting techniques.
  • Website Copywriting – Make a lasting impression with website copy that effectively communicates your brand message and drives conversions.
  • Website Content Strategy – Enhance user experience and improve search engine rankings with a well-defined website content strategy that brings cohesion and consistency to your messaging.
  • B2B Content Strategy – Reach and engage business customers with a tailored B2B content strategy that addresses their unique needs and challenges.
  • Digital Content Strategy – Develop a cohesive digital content strategy that integrates with your overall marketing efforts and drives results.
Copywriting services

What’s your marketing problem or question?

Our collective thinking

  • 3 Questions with Junior Project Manager Lauren Hetrick

    3 Questions with Junior Project Manager Lauren Hetrick

    We’re excited to introduce Lauren Hetrick, the newest addition to our marketing team! Lauren brings a thoughtful approach to her work, often stepping into different perspectives to uncover creative solutions. From driving inspiration to delivering meaningful client experiences, Lauren is all about making a positive impact. Let’s dive into three questions to get a glimpse…

  • Google’s Latest Automated Keyword Pausing Feature: Is It Beneficial or Challenging for Your Ad Campaigns?

    Google’s Latest Automated Keyword Pausing Feature: Is It Beneficial or Challenging for Your Ad Campaigns?

    Google Ads recently introduced a new automated feature that pauses keywords that have not generated significant activity in the past 13 months. While this update is designed to improve campaign efficiency, it raises important questions: How reliable is this feature? What does it mean for your campaigns? And most importantly, how will it impact your…

  • One Tiny Little Secret from a Copywriter’s Life

    One Tiny Little Secret from a Copywriter’s Life

    After digging into data from the past three years, we’ve noticed a trend. When clients take on copywriting for their website project, delays happen. By comparing the original project timeline and the actual go-live date, when clients are responsible for copywriting: The one thing I do every day that makes others cringe It’s time to…

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Grand Rapids, MI 49546

Chicago, Illinois

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