Copywriting
Effective content is the cornerstone of successful marketing endeavors, generating engagement, building brand authority, and driving conversions. At BFT, we specialize in crafting compelling content that resonates with your audience and achieves your business objectives. From SEO copywriting to content marketing strategy development, our team of skilled copywriters and content strategists is dedicated to delivering results that exceed expectations.
Content marketing services: elevating your brand through compelling content
- Copywriting Services – Engage your audience and drive action with expertly crafted copy that speaks to their needs and desires.
- Content Marketing Strategy – Develop a comprehensive content marketing strategy that aligns with your business goals and resonates with your target audience.
- Content Creation – From blog posts to social media content and beyond, we create compelling content that captivates and converts.
- SEO Copywriting – Optimize your content for search engines and improve your online visibility with targeted SEO copywriting techniques.
- Website Copywriting – Make a lasting impression with website copy that effectively communicates your brand message and drives conversions.
- Website Content Strategy – Enhance user experience and improve search engine rankings with a well-defined website content strategy that brings cohesion and consistency to your messaging.
- B2B Content Strategy – Reach and engage business customers with a tailored B2B content strategy that addresses their unique needs and challenges.
- Digital Content Strategy – Develop a cohesive digital content strategy that integrates with your overall marketing efforts and drives results.

Recent copywriting work
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Our collective thinking
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Boost Brand Trust With UGC in 2025
The retail industry thrives on user-generated content (UGC). From food and beverage to beauty products, UGC is everywhere in retail. Research shows that websites that feature visual UGC see a 190% increase in revenue per visitor. Time for B2B companies to grab a bigger slice of that pie. Do you have UGC on your website or…
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Are Value Props Dead? Here’s How to Check the Pulse
We are often asked to help our clients refresh or create their value proposition. Although they tend to be shorter statements, they are critical components of your messaging platform so it’s important to make sure they are right. Whether you’re creating the company’s first value proposition or refreshing one you’ve been building from for…
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The Psychology of Headlines in Advertising
When it comes to advertising, the headline is often the make-or-break moment. A well-crafted headline can grab attention, spark curiosity, and compel action. But what makes a headline truly effective? It’s psychology. How it makes people feel—when we want readers to act—is key. Attention is the First Battle Human attention spans are notoriously short. Now…